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resources
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The E-Myth Revisited - Why Most Small Businesses Don't Work
and What to Do About It
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by
Michael E. Gerber
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ISBN:
0887307280, Paperback- $9.60 BUY
Michael Gerber's The E-Myth Revisited
should be required reading for anyone thinking about starting a
business or for those who have already taken that fateful step.
The title refers to the author's belief that
entrepreneurs--typically brimming with good but distracting
ideas--make poor business people. He establishes an incredibly
organized and regimented plan, so that daily details are
scripted, freeing the entrepreneur's mind to build the long-term
success of the business. You don't need an M.B.A. to understand
or follow its directives; Gerber takes time to explain buzzwords
and complex theories. Read in a clear and well-paced manner,
listening to The-E Myth is like receiving advice from an old
friend. |
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Who Says Elephants Can't Dance? Inside IBM's Historic
Turnaround
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by
Louis V. Gerstner
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ISBN:
0060523794, Hardcover- $17.61 BUY
Gerstner quarterbacked one of history's
most dramatic corporate turnarounds. For those who follow
business stories like football games, his tale of the rise, fall
and rise of IBM might be the ultimate slow-motion replay. The
book's opening section snappily reports Gerstner's decisions in
his first 18 months on the job-the critical "sprint" that moved
IBM away from the brink of destruction. The following sections
describe the marathon fight to make IBM once again "a company
that mattered."
One of Gerstner's first tasks was to redirect the company's
attention to the outside world, where a marketplace was quickly
changing and customers felt largely ignored. He succeeded
mightily. Upon his retirement this year, IBM was undeniably "a
company that mattered." Who Says Elephants Can't Dance? is a
well-rendered self-portrait of a CEO who made spectacular change
on the strength of personal leadership. |
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Execution - The Discipline of Getting Things Done
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by
Larry Bossidy, Ram Charan, Charles Burck (Contributor)
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ISBN:
0609610570, Hardcover- $17.33 BUY
Disciplines like strategy, leadership
development, and innovation are the sexier aspects of being at
the helm of a successful business; actually getting things done
never seems quite as glamorous. But as Larry Bossidy and Ram
Charan demonstrate in Execution, the ultimate difference between
a company and its competitor is, in fact, the ability to
execute.
Execution is "the missing link between aspirations and results,"
and as such, making it happen is the business leader's most
important job. |
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Get Better or Get Beaten
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by
Robert Slater
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ISBN:
0071373462, Hardcover- $22.95 BUY
Do business like Jack Welch! When Jack
Welch took the reins of General Electric in 1981, he
reformulated GE in his own image -- tough, smart, competitive,
and relentless. First published in 1994, Get Better or Get
Beaten became a bestseller as managers sought to understand and
mimic the success of the man lauded by Fortune as "...perhaps
the most admired CEO of his generation."
Now, on the eve of his planned April retirement, the new Get
Better or Get Beaten, Second Edition shows you how to compete
"Welch style" in today's techologically advanced business arena.
Look to this fast-paced book for:
- Jack Welch's latest views on management and leadership
- Examples of how Welch transformed GE into an e-business
- Insights into Six Sigma and other successful GE quality
initiatives
- and More... |
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Jack - Straight from the Gut
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by Jack
Welch, John A. Byrne
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ISBN:
0446528382, Hardcover- $18.87 BUY
It's hard to think of a CEO that commands
as much respect as Jack Welch. Under his leadership, General
Electric reinvented itself several times over by integrating new
and innovative practices into its many lines of business.
In Jack: Straight from the Gut, Welch, with the help of Business
Week journalist John Byrne, recounts his career and the style of
management that helped to make GE one of the most successful
companies of the last century. Beginning with Welch's childhood
in Salem, Massachusetts, the book quickly progresses from his
first job in GE's plastics division to his ambitious rise up the
GE corporate ladder, which culminated in 1981. What comes across
most in this autobiography is Welch's passion for business as
well as his remarkable directness and intolerance of what he
calls "superficial congeniality"--a dislike that would help earn
him the nickname "Neutron Jack." |
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First, Break All the Rules - What the World's Greatest
Managers Do Differently
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by
Marcus Buckingham, Curt Coffman
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ISBN:
0684852861, Hardcover- $18.90 BUY
Marcus Buckingham and Curt Coffman expose
the fallacies of standard management thinking in First, Break
All the Rules: What the World's Greatest Managers Do
Differently. In seven chapters, the two consultants for the
Gallup Organization debunk some dearly held notions about
management, such as "treat people as you like to be treated";
"people are capable of almost anything"; and "a manager's role
is diminishing in today's economy." "Great managers are
revolutionaries," the authors write. "This book will take you
inside the minds of these managers to explain why they have
toppled conventional wisdom and reveal the new truths they have
forged in its place." |
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Good to Great - Why Some Companies Make the Leap and Others
Don't
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by Jim
Collins
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ISBN:
0066620996, Hardcover- $16.50 BUY
Jim Collins asked the question, "Can a
good company become a great company and if so, how?" In Good to
Great, Collins concludes that it is possible, but finds there
are no silver bullets. Collins and his team of researchers began
their quest by sorting through a list of 1,435 companies,
looking for those that made substantial improvements in their
performance over time. They finally settled on 11--including
Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered
common traits that challenged many of the conventional notions
of corporate success.
Making the transition from good to great doesn't require a
high-profile CEO, the latest technology, innovative change
management, or even a fine-tuned business strategy. At the heart
of those rare and truly great companies was a corporate culture
that rigorously found and promoted disciplined people to think
and act in a disciplined manner. Good to Great is one of those
books that managers and CEOs will be reading and rereading for
years to come. |
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A New Brand World - Eight Principles for Achieving Brand
Leadership in the Twenty-First Century
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by
Scott Bedbury, Stephen Fenichell (Contributor)
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ISBN:
0670030767, Hardcover- $17.47 BUY
Bedbury, who headed advertising and
marketing divisions for Nike and Starbucks during their
phenomenal growth, coaches on establishing a memorable brand.
Observing consumers overwhelmed by countless choices, he argues
that now's the time to build a brand that evokes trust from its
customers.
"Unless your brand stands for something, it stands for nothing,"
he declares, as he explains methods for companies big and small
to articulate their essence and ethos to core customers,
potential customers and employees. Bedbury elaborates his belief
that "the brand is the sum total of everything a company does"
with lively anecdotes from the experiences of Harley-Davidson,
Microsoft and others. He calls for advertising and marketing
that will inspire rather than merely inform (ie: "Just Do It"). |
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Inside The Magic Kingdom - 7 Keys to Disney's Success
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by
Thomas K. Connellan
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ISBN:
1885167237, Hardcover- $13.00 BUY
Look in Mickey's Briefcase . . . Now, an
outsider takes you inside the incredible Disney service culture
and presents simple, powerful concepts in a fun, memorable way
that just may change the way you conduct business. Based on
hours of interviews and discussions with present and former
Disney employees, Inside the Magic Kingdom discloses the secrets
behind Disneys success . . . and explains why, of its more than
30 million guests each year, over two-thirds are repeat
customers.
This upbeat, easy-to-read book illustrates clear, solid
principles with examples that are well-known to Disney insiders
but virtually unknown to outsiders until now. Outlines the seven
keys to Disney's success. Now the principles that drive the
culture and phenomenal success of Disney are disclosed in this
fun, easy-to-read book. You will learn many insider secrets that
will spell success if implemented in any business. |
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McDonald's - Behind the Arches
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by John
F. Love
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ISBN:
0553347594, Paperback- $11.05 BUY
McDonald's: it is the world's premier
entrepreneurial success story, a company whose growth worldwide
continues to be astonishing. In tough financial times,
McDonald's proved that ingenuity, trial and error, and gut
instinct were the keys to building a service business the entire
world has come to admire. In the years since McDonald's: Behind
The Arches was first published, McDonald's has been a
trendsetter in advertising, focusing on different ethnic groups
as well as the physically disabled.
McDonald's created McJobs, a program that employs both mentally
challenged adults and senior citizens. And because its
franchisees have their fingers on the pulse of the marketplace,
McDonald's has evolved successfully with the health food
revolution, launching dozens of new products and moving toward
environmentally-safe packaging and recyclable goods. Inspiring,
informative, and filled with behind the scenes stories, this
remarkable saga offers an irresistible look inside a great
American business success. |
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How to Make Your Business Run Without You!
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by
Susan M. Carter
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ISBN:
0967029104, Paperback- $26.60 BUY
How To Make Your Business Run Without You
is a how-to resource for small business owners and entrepreneurs
to effectively streamline operations that will pave the way for
more business, bigger profits and a business that virtually runs
itself. Through step-by-step chapters, Author Susan Carter
advances readers from the high-risk potential of 'owning their
own jobs' to the freedom and control of 'owning their own
businesses.' A must read for any owner or self-employed
professional who is eager to move from start-up status to
ongoing success. |
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The Myth of Excellence - Why Great Companies Never Try to Be
the Best at Everything
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by Fred
Crawford, Ryan Mathews
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ISBN:
0609608207, Hardcover- $19.25 BUY
Crawford is the managing director of the
consumer products, retail, and distribution practice at the Cap
Gemini Ernst and Young consultancy. Mathews is a futurist
specializing in demographics and lifestyle analysis at
FirstMatter, another consulting firm. To research purchasing
behavior, they surveyed 5,000 consumers, but the responses they
got surprised them and prompted their title's contrary
proposition.
They developed a new model of "consumer relevancy." They explain
in detail the importance of price, service, quality, access, and
experience for the consumer. They then suggest that for
companies to be successful they need to dominate on only one of
these five factors. On a second of the five they should stand
out or differentiate themselves from their competitors; and on
the remaining three they need only to be at par with others in
their industry. With dozens of examples, Crawford and Mathews
demonstrate the validity of their premise. |
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Raving Fans - A Revolutionary Approach to Customer Service
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by
Kenneth H. Blanchard, Sheldon Bowles (Contributor)
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ISBN:
0688123163, Hardcover- $13.00 BUY
Kenneth Blanchard continues his trend of
writing easy-to-read books with BIG ideas for making your
business better. Raving Fans is a book of stories relating how
fictional companies have created an environment of delivering
awesome customer service. A guy that has just been put in a
managment position requiring a turnaround goes on a fictional
trip with his "angel" to visit businesses that have figured out
their vision and their system to deliver customer service
extraordinary. Based on three simple principles (Decide,
Discover, Deliver), each company has created a group of Raving
Fans (not just customers, but fans) who wouldn't consider
shopping anywhere else for what one of these companies offers. |
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Differentiate or Die - Survival in Our Era of Killer
Competition
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by Jack
Trout, Steve Rivkin (Contributor)
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ISBN:
0471357642, Hardcover- $17.61 BUY
There are no two ways about it with Jack
Trout. Either you've got a product or service that you can say
is different, or you don't have much at all. In today's global
marketplace and at its lightning-fast rate of change, there's no
point in inventing and presenting a product only to sit back and
hope that consumers everywhere will discover its greatness. It's
not simply about what you or your product can do, it's about
what you do differently from everyone else. Coauthors Trout and
Steve Rivkin say it all in their no-holds-barred title,
Differentiate or Die. |
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Extraordinary Guarantees - Achieving Breakthrough Gains in
Quality and Customer Satisfaction
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by
Christopher Hart
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ISBN:
0814450644, Paperback- $24.95 BUY
Many leading firms have achieved both
these results by offering extraordinary guarantees. You too can
boost organizational performance and quality to new levels by
following the practical advice offered in the important book,
Extraordinary Guarantees. Guarantees were once considered
nothing more than a marketing gimmick. But as more and more
quality leaders have begun to offer ironclad pledges of total
customer satisfaction, the guarantee is now being recognized as
an unparalleled tool for gaining a major, often unbeatable,
competitive edge-and a host of other benefits. |
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Competing on Value
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by Mack
Hanan, Peter Karp (Contributor)
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ISBN:
0814450369, Hardcover- $17.47 BUY
Presents a new approach to selling that
emphasizes not competing on the basis of the best price, but the
highest value--i.e. demonstrating to current and prospective
customers that using your products or services will either cut
their costs or improve their revenues. This book discusses
VALUE. Value is not what you put INTO your products and
services, it is what the customer GETS OUT. Three qualifiers of
value are how much, how soon, and how sure--these are what the
customer needs to know. In summary, this is highly recommended
for every company that sells products and/or services. |
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Practice What You Preach - What Managers Must Do to Create a
High-Achievement Culture
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by
David H. Maister
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ISBN:
0743211871, Hardcover- $18.20 BUY
Maister, a professional service
consultant, surveyed 6,500 employees at 50 worldwide companies
to evaluate the relationship between company financial
performance and employee satisfaction and loyalty. He found a
direct and dramatic correlation. Here, he offers detailed
commentary from CEOs, managers and staffers, and analysis of the
survey results. Bosses in all kinds of companies will benefit
from his solid advice, which should be required reading for
executives and upper level managers. |
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Leadership
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by
Rudolph W. Giuliani, Ken Kurson
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ISBN:
0786868414, Hardcover- $16.35 BUY
This highly anticipated book from New
York's once controversial, now beloved former mayor opens with a
gripping account of Giuliani's immediate reaction to the
September 11 attacks, including a narrow escape from the
original crisis command headquarters, and closes with the
efforts to address the aftermath during his remaining four
months in office. But, he argues, he did not suddenly become a
great leader on September 11, and "had been doing [my] best to
take on challenges my whole career."
Throughout, he displays the hands-on management that marked his
administration, including his willingness to respond swiftly and
in person to crises, to prove that he could be relied on when
the city needed him most. While some critics found his style too
aggressive, he has an effective counterargument: "Before
September 11, there were those who said we were being overly
concerned [about security]," he observes. "We didn't hear that
afterwards..." |
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Why We Buy - The Science of Shopping
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by Paco
Underhill
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ISBN:
0684849143, Paperback- $9.75 BUY
In an effort to determine why people buy,
Paco Underhill and his band of retail researchers have camped
out in stores over the course of 20 years, dedicating their
lives to the "science of shopping." Armed with an array of video
equipment, store maps, and customer-profile sheets, Underhill
and his consulting firm, Envirosell, have observed over 900
aspects of interaction between shopper and store. They've
discovered that men who take jeans into fitting rooms are more
likely to buy than females (65 percent vs. 25 percent).
They've learned how the "butt-brush factor" (bumped from behind,
shoppers become irritated and move elsewhere) makes women avoid
narrow aisles. They've quantified the importance of shopping
baskets; contact between employees and shoppers; the "transition
zone" (the area just inside the store's entrance); and
"circulation patterns" (how shoppers move throughout a store).
And they've explored the relationship between a customer's
amenability and profitability, learning how good stores
capitalize on a shopper's unspoken inclinations and desires.
Underhill, whose clients include McDonald's, Starbucks,
Est?Lauder, and Blockbuster, stocks Why We Buy with a wealth of
retail insights, showing how men are beginning to shop like
women, and how women have changed the way supermarkets are laid
out. He also looks to the future, projecting massive retail
opportunities with an aging baby-boom population and predicting
how online retailing will affect shopping malls. This
lighthearted look at shopping is highly recommended to anyone
who buys or sells. |
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Who Moved My Cheese? An Amazing Way to Deal With Change in
Your Work and in Your Life
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by
Spencer Johnson, Kenneth H. Blanchard
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ISBN:
0399144463, Paperback- $12.97 BUY
Change can be a blessing or a curse,
depending on your perspective. The message of Who Moved My
Cheese? is that all can come to see it as a blessing, if they
understand the nature of cheese and the role it plays in their
lives. Who Moved My Cheese? is a parable that takes place in a
maze. Four beings live in that maze: Sniff and Scurry are mice--nonanalytical
and nonjudgmental, they just want cheese and are willing to do
whatever it takes to get it. Hem and Haw are "littlepeople,"
mouse-size humans who have an entirely different relationship
with cheese. It's not just sustenance to them; it's their
self-image.
Their lives and belief systems are built around the cheese
they've found. Most of us reading the story will see the cheese
as something related to our livelihoods--our jobs, our career
paths, the industries we work in--although it can stand for
anything, from health to relationships. The point of the story
is that we have to be alert to changes in the cheese, and be
prepared to go running off in search of new sources of cheese
when the cheese we have runs out. |
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The 7 Habits of Highly Effective People - Restoring the
Character Ethic
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by
Stephen R. Covey
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ISBN:
0671708635, Paperback- $11.20 BUY
The 7 Habits of Highly Effective People:
Powerful Lessons in Personal Change was a groundbreaker when it
was first published in 1990, and it continues to be a business
bestseller with more than 10 million copies sold. Stephen Covey,
an internationally respected leadership authority, realizes that
true success encompasses a balance of personal and professional
effectiveness, so this book is a manual for performing better in
both arenas. |
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Principle-Centered Leadership
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by
Stephen R. Covey
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ISBN:
0671792806, Paperback- $9.75 BUY
Covey, the author of the New York Times
number 1 bestseller The 7 Habits of Highly Effective People, has
struck a chord with millions of readers with his insights into
human nature and values. Now he tells them how to apply his
theories to everyday life, focusing primarily on the world of
business. |
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The Power Principle - Influence With Honor
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by
Blaine Lee, Stephen R. Covey
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ISBN:
0684846160, Paperback- $9.75 BUY
This self-help book reflects Lee's views
on various types of power and how to develop principle-centered
power in your life, which he defines as power that inspires
loyalty and devotion, transcending time and place. Such power is
based on trust and respect and survives even after one dies. Lee
describes three types of power: coercive, which relies on the
premise of control and uses fear as its instrument; utility,
which is based on fairness, the exchange of what you can do for
me with what I can do for you; and principle-centered, which is
based on what you can do with others. The author tells us that
his purpose in writing this book is to encourage us in our work
with people, and he recommends that we choose principle-centered
power as the primary way to influence others in our key
relationships. Such power requires us to grow, to challenge our
assumptions, and often to change our whole orientation in life. |
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The Richest Man in Babylon
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by
George S. Clason
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ISBN:
0451205367, Paperback- $6.99 BUY
I often give this book out as a gift
whenever a person younger than me asks for my advice on money. I
always present this book to them saying "if you read it and do
as it says, it will work magic." It really contains excellent,
time tested advice, and would make a good gift for someone in
their early 20s who is on their own for the first time, and
struggling.
The book is a series of parables about money written in the
1920s by George Clason. They were written as individual essays
of a few thousand words, but the theme throughout them is
consistent -- save 10% of your money, give 10% away, use 10% to
reduce your debt load, and live on the remaining 70%.
The stories in the book are entertaining; they are reminiscent
of some of the parables in the Bible, such as the Prodigal Son
or the story of the Workers in the Vineyard. I think this is
intentional on the part of the author; certainly readers in the
1920s had an appreciation for "old fashioned stories with a
moral" that people today seem to have lost. I enjoy the book
greatly, though, and any thoughtful person who reads the book
should find it interesting, especially if they are trying to get
their finances in order. |
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The Wealthy Barber, Updated 3rd Edition
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by
David Chilton
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ISBN:
0761513116, Paperback- $10.78 BUY
In this revised and expanded edition of
one of the biggest-selling financial-planning books ever, David
Chilton, president of Financial Awareness Corporation, shows
readers how to achieve the financial independence they've always
dreamed of. With the help of his fictional barber, Roy, and a
large dose of humor, Chilton encourages readers to take control
of their financial future and build wealth slowly, steadily, and
with sure success. |
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The E-Myth Manager - Why Management Doesn't Work-And What to
Do About It
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by
Michael E. Gerber
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ISBN:
0887309593, Paperback- $11.02 BUY
More than ten years after his first
bestselling book, The E-Myth, changed the lives of hundreds of
thousands of small business owners, Michael Gerber -
entrepreneur, author, and speaker extraordinaire fires the next
salvo in his highly successful E-Myth Revolution. Drawing on
lessons learned from working with more than 15,000 small,
medium-sized, and very large organizations, Gerber has
discovered the truth behind why management doesn't workand what
to do about it.
Unearthing the arbitrary origins of commonly held doctrines such
as the omniscience of leader (Emperor) and the most widely
embraced myth of all. The E-Myth Manager offers a fresh,
provocative alternative to management as we know it. It explores
why every manager must take charge of his own life, reconcile
his own personal vision with that of the organization, and
develop an entrepreneurial mind-set to achieve true success. |
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Think and Grow Rich
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by
Napoleon Hill
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ISBN:
0449214923, Paperback- $7.19 BUY
Is it true that by simply changing your
thoughts you can completely change what you have in life? How
could it be that simple? It is, but first you have to believe.
Most people want to see something happen, then believe in it. To
be succesful you have to do the opposite. Believe in it first,
then you will see it. That's is one of the key messages in this
book written almost 70 years ago.... It reads like it was
written yesterday.
The title says it all. "Think and Grow Rich", but it is NOT just
a book about making money. I am certain many people from all
walks of life could benefit from this work, regardless of their
opinion of money and riches. The message is clear: You may have
whatever you want in life... if you can discover the secret
within its pages.
I first read this book when I was a teenager. I am not sure it
made much of an impression on me. I picked it up recently and I
can't believe how much it has changed. Of course, that's
nonsense. The book is the same, only my mind is now ready to see
what the secret is...
Get this book and see if you can unlock the Secret to finding
'riches' for yourself. |
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